Kuchinja kubva pamapepa emutengo wemategi kuendazvinyorwa zvesherufu zvemagetsizvinoita sekufamba kwakanaka - asi unoziva sei kuti zvinobhadhara? Ndiwo mubvunzo wega wega wekutengesa, mutungamiri wekutenga, kana muridzi wechitoro anobvunza asati asaina pakutumira ESL. Mhinduro inotanga neyakafanira ROI kuverenga.
Iri gwara rinokufambisa iwe kuburikidza inoshanda ESL ROI Calculator chimiro. Hapana zvipikirwa zvisina kujeka, nhamba chaidzo dzaunogona plug mukati mechitoro chako. Pakupera, iwe unozoziva chaizvo zvekuyera, maitiro ekuverenga nguva yako yekubhadhara, uye uko mari yakakura kubva.
Nei Iwe Uchida ESL ROI Calculator Usati Watenga
Masherufu emagetsi esherufu haana kudhura. Kutengeswa kwechitoro kwakazara-kunogona kuita kubva pa$15,000 pachitoro chidiki diki kusvika pamadhora zviuru zana pachitoro chikuru, zvichienderana nekukura kwechitoro, nhamba yemavara, uye musanganiswa weE-matagi emutengo weinkiuyeLCD digital signage displaysunosarudza.
Pasina mufananidzo wakajeka weROI, ESL mapurojekiti anomira padanho rekubvumidza. Zvikwata zvezvemari zvinoda kuona nguva dzekubhadhara, kwete mabhurocha ekushambadzira. ESL ROI Calculator inokupa nhamba dzakaoma - dzekuchengeta pagore, kudzikiswa kwemutengo pachitoro chimwe nechimwe, uye mwedzi waunowana mari yako yakanaka.
Nhanho-ne-Nhanho: Gadzira Yako ESL ROI Calculation
Iwe haudi fancy spreadsheet. Heino nhanho ina-nhanho dzakatwasuka dzinogona kuteverwa nemutengesi wese.
Nhanho 1: Verenga Mari Yako Yazvino Papepa Label
Tanga nekuwedzera izvo zvaunoshandisa pamitengo yemawoko nhasi. Vazhinji vatengesi vanorerutsa nhamba iyi nekuti mitengo yacho inopararira mumitsara yakawanda yebhajeti.
Mari yebasa:Vashandi vako vanopedza maawa mangani pasvondo vachidhinda, kucheka, kuronga nekuisa mapepa? Wanza izvozvo neavhareji yemuhoro weawa, wobva waita gore negore. Chitoro chepakati-chikuru chinopa maawa gumi kusvika gumi nemashanu pasvondo kuchinja mutengo - zvinoreva $12,000–$18,000 pagore mubasa chete.
Mari yezvinhu:Pepa, ink cartridges, label stock, printer kugadzirisa. Izvi zvinowanzoita $1,500–$3,000 pagore pachitoro.
Mari yezvikanganiso:Kukanganisa kwemitengo kunokonzera marudzi maviri ekurasikirwa. Chekutanga, zvinhu zvakaderedzwa zvinotengesa pazasi peiyo yaitarisirwa. Chechipiri, zvinhu zvakawandisa zvinokonzeresa kunyunyuta kwevatengi uye faindi dzekutevedzera. Indasitiri data inoratidza kusarurama kwemitengo kunodhura vatengesi 0.5% -1% yemari pagore.
Wedzera izvi zvitatu pamwe chete. Ndizvo zvakomutengo wepagore wekunyora mapepa- iyo yekutanga electronic shelf label system yako inoda kukunda.
Danho 2: Fungidzira Yako ESL System Investment
Yako yese ESL mutengo une akati wandei zvikamu:
Hardware:Mutengo wedhijitari unozvimaka - kubva kucompact2.66-inch E-inki mavarakumasherufu emupendero kusvika kuhombe7.3-inch electronic price tagsye endcaps uye zvigadzirwa zvinoratidzwa. Zvitoro zvine-zvikamu zvepamusoro semagetsi kana waini zvinogonawo kushandiswa10.1-inch LCD yedhijitari mutengo masikirinikune yakapfuma chigadzirwa kurondedzera.
Infrastructure:Magedhi ekukurukurirana kana nzvimbo dzekupinda dzinosundira kugadziridzwa kwemitengo kumalebula pasina waya. Mazhinji masisitimu anoshandisa gedhi rimwe pa500-1,000 square metres yenzvimbo yekutengesa.
Software:Gore{{0}zvakavakirwa kana-panzvimbo yegadziriro yenzvimbo inowiriranisa hurongwa hwePOS/ERP yako nemazita. Vamwe vatengesi vanosanganisira izvi mumutengo wehardware; vamwe vanochaja rezinesi repagore.
Kuiswa:Professional setup, label mounting, uye system commissioning. Budget 10% -15% yehardware mutengo wekuisa.
Nhanho 3: Verenga Mari Yako Yepagore uye Mari Yaunowana
Apa ndipo panowanikwa ESL ROI Calculator inonakidza. Kuchengetwa kunobva kune dzakawanda nzizi:
Mari yekuchengetedza basa (iyo huru):Masherufu emagetsi esherufu anoderedza mitengo yekuvandudza nguva ne80% -90%. Kana iwe waipedza $15,000 pagore pane manual label shanduko, unochengeta $12,000–$13,500 pagore. Vashandi vako vanogona kuisirwa basa revatengi, kugadzirazve, kana kutengesa - zviitiko zvinofambisa kutengesa zvakananga.
Kubviswa kwezvinhu:Hapasisina mapepa, ingi, kana printa kugadzirisa. Ndiyo $1,500–$3,000 inochengetwa gore negore.
Kurongeka kwemitengo kunowanikwa:Ne 100% mutengo wekutevedzera pakati pePOS nesherufu, unomira kurasikirwa nemuganho pazvinhu zvisingadhuri uye kudzivirira nyaya dzekuvimba nevatengi dzinouya nekuchaja. Conservative fungidziro: 0.3% -0.5% kudzoreredza mari.
Kukwidziridzwa kwemitengo:Izvi ndizvo zvinobatsira vazhinji vatengesi vanotarisisa. Nemategi emitengo yedhijitari, unokwanisa kumhanyisa kushambadza kweflash, nguva{{1}yakavakirwa mamarkdown ezvinhu zvinoparara, kana mutengo wevakwikwidzi unoenderana - zvese ipapo ipapo. Kunyangwe ine mwero 1% -2% yekutengesa inosimudza kubva pamitengo ine simba inogona kuwedzera zviuru mumari yegore. Kune chitoro chiri kuita $2 miriyoni pagore, 1% yekusimudza inokwana $20,000.
Nhanho 4: Mhanyai Nhamba
Zvino shandisa iyo yakajairwa ROI formula:
Gore negore ROI=(Kuchengeta Kwepagore Kwese − Mutengo Wepagore ESL) ÷ Total ESL Investment × 100%
Heinoi-muenzaniso wepasi rose wepakati-chitoro chezvitoro chine 5,000 SKUs:
Yese ESL yekudyara: $50,000 (kusanganisira Hardware, zvivakwa, kuisirwa)
Mari yegore negore software: $2,000
Kuchengetwa kwegore negore kwebasa: $13,000
Kuchengetwa kwegore negore kwezvinhu: $2,500
Mutengo kupora kupora: $6,000
Dynamic mitengo inosimudza: $10,000
Yese yegore rubatsiro: $31,500
-gore rekutanga ROI: ($31,500 − $2,000) ÷ $50,000 =59%
Nguva yekubhadhara: $50,000 ÷ $29,500 =inenge mwedzi makumi maviri
Mushure mekunge system yazvibhadharira yega, unochengeta iyo yakazara $29,500 mukuchengetedza kwepagore - uye iyo nhamba inokura paunokwira kune dzimwe nzvimbo.
ROI Zvinhu Zvinosiyana neRetail Sector
Haasi zvitoro zvese zvinoona kudzoka kwakafanana. Hezvino izvo zvinofambisa misiyano pane verticals:
Grocery nemasupamaketiona muripo unokurumidza kubhadharwa nekuti vane huwandu hwepamusoro hwekuchinja kwemitengo - kazhinji zviuru nezviuru pasvondo nekuda kwekukwidziridzwa, kuderedzwa kwezvakagadzirwa, uye makwikwi kugadzirisa. E-inki yemagetsi masherufu mavara mu4-6 inch kurebandivo bhiza rebasa pano.
Zvitoro zvemagetsi uye zvekushandisabatsirwa zvakanyanya kubva pamitengo inochinja uye yakagadziridzwa ruzivo rwechigadzirwa angle. A15.6-inch LCD yemagetsi mutengo chidzitiropadivi pe-chigadzirwa chepamusoro chinogona kurodha zvidhori zvechigadzirwa, kuratidza kuenzanisa, uye kuratidza-kushambadzwa kwenguva chaiyo - kusiri chikwangwani chete, inzvimbo-ye{4}}zvekutengesa zvekutengesa.
Pharmacieskuwana pane chokwadi uye kutevedzera. Mitemo yemitengo yezvinodhaka zvinoreva zvikanganiso zvinotakura njodzi yakakura. Pakati-saizi E-ma tag eingi anobata zvakakora zveSKU zvakaringana, uye mari yekutevedzera chete inogona kupa chikonzero chekudyara.
Hardware uye zvitoro zvekuvandudza imbagadzirisa makumi ezviuru zveSKU nekashoma asi kushanda-kuchinjeka kwakanyanya kwemitengo. Iko kuchengetwa kwevashandi pakuvandudza kwakakwira nekuti vashandi vanofamba nemaoko nzvimbo huru dzepasi kuti vachinjane ma tag.
Akavanzika ROI Vatyairi Vazhinji Calculator Miss
Pamusoro pekuchengetedza mari, zvimwe zvishoma-zvisingatarisirwi zvinonatsiridza-nyika yako chaiyo inodzoka:
Kuderedzwa kwevashandi.Vashandi vanovenga basa rinonetesa-kuchinja basa. Kuibvisa kunonatsiridza kugutsikana nebasa nekuchengetedza, izvo zvinoderedza mari yekutsvagisa uye yekudzidzisa.
Nekukurumidza planogram rets.Kana chigadzirwa chichifambisa masherufu, dhijitari label yacho inogadziridza otomatiki. Hapana munhu anofanirwa kudhinda, kuronga, uye rehang mapepa ma tag panguva yekuchinja kwemaitiro.
Sustainability uye brand image.Kubvisa zviuru zvemavara emapepa pagore kunotsigira ako ezvakatipoteredza zvinangwa. Kune vatengesi vane zvipikirwa zveESG, izvi zvine kukosha kwechiratidzo.
Omnichannel mutengo kuenderana.Kana mutengo wako wesherufu uchienderana nemutengo wako wepamhepo munguva chaiyo, unobvisa imwe yemapoinzi makuru ekukweshera mune yemazuva ano yekutengesa chiitiko.
Maitiro Ekusarudza Iyo Yakakodzera ESL Hardware yeMaximum ROI
Yako ROI inotsamira zvakanyanya pakufananidza iyo chaiyo label mhando kune yega yega yekushandisa kesi. Kushandisa mari zvakanyanya pamasikirini makuru panokwana tagi diki - kana kusaisa mari munzvimbo dzakakosha dzekushambadzira - kunogona kukanganisa nhamba dzako.
Yemitengo yesherufu yakajairika ine yakakwira SKU kuverenga, compact2.66-inchkana4.2-inch E-ink digital price tagsunza mutengo wepamusoro-pa-nechinyorwa. Zvemaendcaps, madziro emhando, uye-zvikamu zvepamusoro,7.3-inch E-inki mavarakanaLCD yemagetsi mutengo skrinikururamisa mutengo wavo wepamusoro weyuniti kuburikidza nekuwedzera kubatanidzwa kwevatengi uye kutendeuka.
Vezvitoro vari kutsvaga yakakwana-muchitoro shanduko yedhijitari vanogona kusanganisa ESL neLCD bar kuratidza skriniyenzvimbo-zvikwangwani uyekuzvionera{{0}sevhisi kiosk kuratidzakune anodyidzana nevatengi touchpoints - zvese zvinofambiswa kuburikidza nekubatanadigital retail solution.
Tanga Yako ESL ROI Kuverenga Nhasi
Iyo formula yakatwasuka. Iyo data yatove muPOS mishumo yako uye marekodhi ekubhadhara. Kana ukangobatanidza maawa ako chaiwo ekushanda, mutengo wezvinhu, uye mitengo yekukanganisa, nyaya yeROI inowanzozvinyora pachayo - vatengesi vazhinji vanoona mubhadharo wakakwana mumwedzi 18 kusvika ku24, nemari inochengetwa ichiwedzera gore negore.
Kana iwe uri kuongorora zvemagetsi sherufu label sarudzo uye uchida kukurukura kuti ndeupi musanganiswa wechigadzirwa unopa yakanakisa kudzoka kune yako chitoro fomati,kukumbira quoteuye timu yedu ichakubatsira iwe kuvaka yakasarudzika deployment hurongwa.
