Mukaha uripo pakati pezvinorekodhwa nesystem nezvinotengwa nemutengi ndiro dambudziko rekuwanikwa kwe-pasherufu. Maererano neIHL Group yekutsvaga, kunze{{0}kwe{1}}kuzvitoro kunodhura vatengesi vepasi rose mari inodarika $1.2 tiririyoni mukurasika kwekutengesa gore rega rega. Kuwanda kwekurasikirwa ikoko kunodzivirika - asi kana wangonzwisisa panotanga kutadza.
Chii Chiri Pa-Kuwanikwa KweSherufu?
Pa-kuwanikwa kwesherufu (OSA) inoyera chikamu chezvigadzirwa zviripo panyama, zvakaiswa zvakanaka, uye zvinogona kutengwa panzvimbo inotengeswa panguva yakatarwa - kwete izvo zvakaiswa muhurongwa hwekutarisira dura, kwete zvakagara mukatoni risina kuvhurwa muimba yekuseri.
ECR Communityinotsanangura OSA sekuwanikwa kwechigadzirwa "munzvimbo iyo shopper inotarisira uye panguva yavanoda kuitenga." Zvose nzvimbo uye nguva inoverengwa. Chigadzirwa chinosundirwa kuseri kwesherufu kana kuiswa panzvimbo isiri iyo chinogona kunge chiripo panyama asi chisisawanikwe.
Iyo OSA Rate Formula
OSA Rate (%)=(SKUs aripo pasherefu ÷ Total yakarongwa SKUs) × 100
Muenzaniso:Chitoro chinoronga zviuru zviviri zveSKU zvinoshanda. Ongororo inosimbisa 1,860 inotengeka panzvimbo yekutengesa. OSA=93%. Iyo 7% gap inoonekwa kune wese mutengi anofamba munzira. Replenishment system yako inogona kunge isingazivi kuti iripo.
Chii Chakanaka OSA Rate?
Mazhinji grocery uye FMCG vatengesi vanotarisa 95% kana pamusoro. Pazasi pe90% inonongedza kune systemic kutadza mukuzadzazve, kurongeka kweiyo, kana kuita kwechitoro. Kunyangwe 95% zvinoreva kuti 1 mu20 zvigadzirwa zvinotarisirwa hazviwanikwe pane chero ongororo. Target by velocity:
| Category | Suggested Target |
|---|---|
| -zvinodiwa zvekumhanya zvakanyanya (mukaka, zvinwiwa) | 97%+ |
| Mid-velocity branded products | 94–96% |
| Mwaka kana kuti zvishoma{0}}anofamba maSKU | 90–93% |
| Zvinhu zvekusimudzira panguva dzemishandirapamwe inoshanda | Kutariswa kwezuva nezuva |
OSA vs. Kunze-kwe-Stock vs. In-Stock Rate
| Term | Zvazvinoyera | Stock location yaverengwa |
|---|---|---|
| Pa-Kuwanikwa paSherufu | Zvigadzirwa vatengesi vanogona kutora | Kutengesa pasi chete |
| Kunze-kwe-Stock Rate | Zero inventory chero kupi zvako muchitoro | Hapana muchitoro |
| Mu-Stock Rate | Chero inventory iripo | Sherufu uye backroom zvakasanganiswa |
Chigadzirwa chinogona kunge chiri "mu stock" chine 30 mayunitsi mukamuri yekuseri nepo sherufu isina chinhu. Mu{{2}stock rate inovanza izvi. OSA haina.
Iyo Phantom Inventory Dambudziko
Phantom inventory inoitika kana WMS yako ichirekodha chigadzirwa chiripo, asi chinhu chemuviri chisipo pasherufu. Nekuti iyo system inotenda stock iripo, hapana replenishment order moto. Sherufu inogara isina chinhu. Hapana chiitiko chekushaikwa chakanyorwa.
Zvikonzero zvinowanzoitika: kuba pasina dhizaini yekutengeserana, kugamuchira zvikanganiso, zvidzoreso zvisina kunaka zvakamisikidzwa seyakadzoserwa, uye zvikanganiso zvekutarisa izvo zvinotadza kudzikisira zvinyorwa nemazvo.
Hapana-based fix system. Inodiwa ongororo yenyama - kuburikidza nekuverenga kutenderera, RFID tracking, kana sherufu yekuongorora tekinoroji - inodiwa. Iyo inodiwa yekutanga kubvuma kuti yako WMS kuverenga uye yako chaiyo sherefu mamiriro inhamba mbiri dzakasiyana.
Zvishanu Zvinokonzeresa Hurombo Pa-Kuwanikwa paSherufu
Kusarudza mhinduro usati waongorora chikonzero chechikonzero ndipo panomira zvirongwa zvakawanda zveOSA.
1. Phantom inventory.WMS inoti stock iripo; sherufu haina chinhu; iyo reorder trigger haina moto. Inounganirwa chinyararire mumazana eSKU muzvitoro-zvizhinji.
2. Backroom stock isingasviki pasi.Inventory inogamuchirwa, yakadhindwa, uye inosiiwa mubhokisi muchitoro. Kutadza kwemaitiro nekuzvidavirira - harisi dambudziko rekupa - uye chimwe chezvikonzero zvisingatarisirwe zvakanyanya muzvitoro.
3. Kufanotaura kwekuda kusina kururama.Kutenga sarudzo dzakavakirwa pamaavhareti enhoroondo agara achikundikana panguva dzekusimudzira, mwaka wepamusoro, uye zviitiko zvemuno. Chigadzirwa chinotengesa nekukurumidza kupfuura zvakatarisirwa; kuendesa kunosvika kunonoka.
4. Planogram kusatevedzera-.Zvigadzirwa zviri munzvimbo isiriyo kana zvakatariswa zvisirizvo hazviwanikwe kune vatengi kunyangwe kana inventory kuverenga kwakaringana. Zvitoro zvakawanda zvinoongorora kutevedza kashoma kubata izvi vatengi vasati vaita.
5. Kuvhiringidzwa kweketani.Supplier kunonoka uye kutungamira nguva kusiyanisa kutyora kutenderera kwekuzadza chigadzirwa chisati chasvika kuchitoro. Nhete dzekuchengetedza stock buffer dzinowedzera kukanganisa kwese kukwidza.
Kuongorora kunobatsira:paunowana sherufu isina chinhu, tarisa kana imba yekuseri ine stock. Kana hongu, dambudziko nderekuita - mukati uye kushanda. Kana pasina chinhu chiri muchivako, dambudziko nderekupa kana kufanotaura. Izvi zvinoda mhinduro dzakasiyana, vanhu vakasiyana, uye mabhajeti akasiyana.
Magadzirirwo e-paSherufu Kuwanikwa
Danho 1: Gadzirisa inventory data kurongeka kutanga
Hapana chekuzadzazve, modhi yekufungidzira, kana sherufu kamera inoshanda zvakanaka pane yakaipa data. Mhanyai kutenderera kuverengwa nechikamu pane kumirira kutora kwepagore - kwakakwira-mitsetse yekasi inoda kuverengerwa kakawanda. Dzidzisa vashandi vanogamuchira kuti vaone chinhu chimwe nechimwe vasati vatora risiti. Bvisa zvinhu zvakakanganisika kubva kune inoshanda inventory nekukurumidza; phantom inventory compounds zvinokurumidza apo kunyora -kunononoka.
Danho rechipiri: Ita kuti kuzadzazve kuve kwakananga, kwete kuzere
"Chengetedza masherufu" haisi murairo. Yese SKU inoda yakatsanangurwa shoma sherufu huwandu hwakasungirirwa kune yayo yemazuva ese yekutengesa chiyero uye yekutungamira nguva. Kana stock ikawira pasi pechikumbaridzo ichocho, basa rakatumidzwa rinogadzirwa nechigadzirwa, nzvimbo, huwandu, uye nguva yekupedzisira. Mangwanani ekuwedzera mamwe maitiro ane kuzvidavirira ane zita pachikamu chimwe nechimwe anovhara imba yekuseri-ku-mukana wepasi nekukurumidza kupfuura chero shanduko imwe chete. Kunzwisisamasherufu manejimendi masisitimu anofambisa kuzadzazve workflowsinogona kubatsira kuona panopinda otomatiki mune iyi maitiro.
Danho rechitatu: Simbisa kubatana kwevanotengesa
- Govera kukurumidza kwekutengesa uye stock chinzvimbo data nevashambadziri vakakosha pane yakajairwa hurongwa
- Tauriranai nezvezvisungo zvenguva yekutungamirira zvepamusoro-velocity SKUs
- Ongorora mutengesi-managed inventory (VMI) yezvikamu zvakagadzikana, zvepamusoro-
- Gadzirai maprotocol-ekuhodha maprotocol musati mawedzera kudiwa kubudisa pachena magaka ekutenga
Danho rechina: Ronga kudiwa kwepamusoro
Kuzadzazve zvichienderana neavhareji yesvondo rapfuura kunokundikana munguva dziri pamusoro-paavhareji. Gadzira makarenda ekusimudzira, mapeteni emwaka, uye zviitiko zvinozivikanwa zvemuno kuita sarudzo dzekuraira. Kana mafambiro chaiwo eSKU asiyana kubva pakufanotaura kwemavhiki maviri kana anopfuura akatevedzana, zvitore sedambudziko remuenzaniso - kwete-kumbomira kuti umirire.
Nhanho yechishanu: Ita kuti planogram itevedzere nhamba, kwete chiyero
Sherufu kuratidzwa chikamu chekuwanikwa kwe-pasherufu. Ongorora kutevedza kwega kwega kushambadza uye kuchinja kwemwaka - nguva apo sherufu inodzikisira zvakanyanya. Matimu anoona data rekutevedzera anorichengeta; zvikwata zvakaudzwa kuti "chengetedza masherufu" haaite.
Tekinoroji Inotsigira Zvirinani OSA
Tekinoroji inowedzera maitiro akanaka. Matanidza chishandiso nekutadza kwawakanyatso ongorora.
Electronic Shelf Labels
Electronic sherufu mavarachinja mapepa emapepa nesherufu yakagadziridzwa-kumucheto. Yakabatanidzwa kune masisitimu ezvigadzirwa, inoburitsa yakaderera{{2}yechenjedzo yezviwanikwa kana chigadzirwa chawira pasi pechikumbaridzo chakaiswa - chichibatanidza sherufu zvakanangana nekufamba kwebasa. Kune vatengesi vanoyera shanduko, kuongorora iyozvakanakira uye zvakaipira zvemagetsi sherufu mavarapamwe chete neanoshandaESL vs. bepa label kuenzanisainogadza zvinotarisirwa.Grocery store ESL deploymentszvinogara zvichiratidza kudzikiswa kwemitengo yebasa remaoko pamwe nemhinduro yekukurumidza kuzadza.
Kuongororwa kwemari,mari chaiyo yekuendesa ESLkuwedzera kupfuura hardware kune zvivakwa uye kuenderera mberi kwekugadzirisa. AnESL ROI Calculatorinogona modhi yekubhadhara inopesana nekuchengetedza kwevashandi uye OSA yekuvandudza kuwana.Kuiswa zvinodiwasiyana nechitoro chimiro uye iripo network network.
RFID uye Computer Vision
RFID inopa mibairo yakasimba muzvitoro zvembatya, uko saizi-ruvara-yakasiyana-siyana inoita kuti phantom inventory uye kusarongeka kunetse kuona pachiyero. Pa-mafomati egirosari akakwira, mutengo we-wemategi haunyanyi kunetsa. Komputa yekuona sherufu yekutarisa masisitimu mureza migero uye zvigadzirwa zvakarasika nguva dzose, zvichideredza kusakara pakati pechiitiko cheOSA uye kugadzirisa chiito kubva maawa kusvika kumaminitsi.
| Kana kutadza kwako kukuru kweOSA kuri… | Yakanyanya kukosha tekinoroji |
|---|---|
| Phantom inventory kana zvinyorwa zvisina kururama | RFID, kutenderera kuverenga otomatiki |
| Mhepo dzesherufu hadzina kuonekwa nenguva | Computer kuona, sherufu makamera |
| Maodha ekuwedzera anononoka kana anoshaikwa | Automated replenishment platforms |
| Kukanganisa kwemitengo uye kunyora pasherufu | Electronic sherufu mavara |
| Planogram isiri{0}}kutevedzera | Mufananidzo{{0}inoenderana nekuongorora |
Zvikanganiso Zvitatu Zvinoisa OSA Zvirongwa Kudzoka
Kuvimba neWMS kuverenga pasina kusimbiswa kwemuviri
Makumi matanhatu ezvikamu muhurongwa hazvireve kuti makumi matanhatu emayuniti ari pasherufu, asina kukuvara, akaiswa nemazvo, uye anowanikwa kune vatengi. Marekodhi eWMS anoratidza zvakaongororwa - kwete mamiriro esherufu. A classic phantom inventory mamiriro: iyo sisitimu inoratidza yakazara stock nepo chikamu chave chisina chinhu kwemazuva matatu. Sistimu kuverenga inzvimbo yekutanga, kwete inotsiva yekusimbisa muviri.
Kukwira kumusoro kwerwizi usati watarisa imba yekuseri
Kana masherufu asina chinhu, reflex ndeye kubata timu inotenga kana mutengesi. Asi mukutadza kwakawanda kweOSA, stock iri muchivako - haisati yatamiswa pasi. Usati wakwira, simbisa kana kuuraya kuri kumanikidza. Mhinduro inosarudza kana iwe uchida hurukuro yekugovera ketani kana yekuchinja pfupiso. Kuvhiringa izvo zviviri zvinopedza nguva uye zvinogadzira kupokana munzvimbo isiri iyo.
Kuyera OSA sechitoro chimwe-nhamba yakakura
Chitoro che94%-chikamu cheOSA chinogona kugarisana nechikamu chiri pa67% uye maSKU akakosha ari pasi pe60%. Aggregate metrics inovanza musiyano wekuita unofambisa zvichemo zvakawanda zvevatengi. Kuronda OSA pachikamu uye SKU level - yakaongororwa nechitoro uye nevhiki - inoshandura metric kubva pachiyero chekuenderana kuita chishandiso chekushandisa.
Mibvunzo Inowanzo bvunzwa
Chii chakanaka pa-mwero wekuwanikwa kwesherufu?
VeGrocery uye vatengesi veFMCG vanowanzo tarisa 95% kana pamusoro pemaSKU makuru. Pazasi 90% inosaina systemic matambudziko anoda mudzi chikonzero chekuongorora. Chinangwa chekurudyi chinosiyana nevelocity - yakakwirira-inokosheswa nefrequency inoruramisa kusimba pane kunonoka-kufamba mitsetse yehunyanzvi.
Chii chinokonzeresa kuti-sherufu ishandwe?
Zvikonzero zvinonyanya kukonzeresa zvinhu zvinova zvinhu, imba inononoka-ku-kuchinjisa masherufu, kufanotaura kwekuda kusiri iko, kusateera kweplanogram, uye kukanganisika kwekutengeswa kwezvinhu. Zvitoro zvakawanda zvinotarisana zvakati wandei panguva imwe chete. Mubvunzo wekuongorora - ko backroom stock iripo kana sherufu isina chinhu? - inofanira kuuya isati yasarudza chero mhinduro.
Masherufu emagetsi masherufu anobatsira sei neOSA?
ESLs inobvisa kukanganisa kwemitengo kwemaoko kunokonzeresa kuvhiringika pasherufu uye kugonesa-chenjedzo yezviyo zvishoma kana zvabatanidzwa nepuratifomu dzezvinhu.Dynamic mitengo kugonazvakare regai vatengesi vatarise kudiwa zvakanyanya kurwisa mamiriro emasheya. Zvekuti ESL zvivakwa zvinobatana sei nekutengesa masisitimu ekuita,iyi mhedziso yemagetsi masherufu label mhinduroinovhara zvikamu zvakakosha.
Ko OSA inogona kuvandudzwa pasina tekinoroji yepamusoro?
Ehe. Kuverengera kwakaringana kutenderera, mamwe mabasa ekuwedzera, uye kuteedzera planogram shanduko dzekushanda dzinodhura zvishoma uye dzinowanzounza mhedzisiro. Tekinoroji inomhanyisa maitiro akanaka - haazvigadziri. Zvitoro zvakawanda zvinowana kuvandudzwa kweOSA mukati memavhiki kusati kwaitwa mari yetekinoroji.
Pokutangira
OSA kuvandudzwa ibasa rekuongorora risati rave sarudzo yehunyanzvi. Tsvaga pane yako hesiti inosiya sisitimu uye inotadza kusvika pasherufu. Kana wangoziva kana dambudziko riri mudhata, maitiro, hukama hwevatengesi, kana kugadzirwa kwechitoro, kupindira kwakanaka - uye ROI yavo - inova yakajeka.
Kana uri kuongororaelectronic shelf label solutionssechikamu chehurongwa hwekuita pasherufu, kana kuongororanei vatengesi vachichinja kubva pamapepa mapepa kuenda kudhijitari sherufu inoratidza, kuisa iyo sarudzo mune yakajeka mudzi chikonzero chekuongororwa kuchaita kuti mari iwedzere kusimba.
